In Italy, mannequin making company Almax is producing mannequins meant to not only catch the client’s eyes, but that literaly watch your every move. Mannequins equipped with technology that is used to identify criminals at airports, are now being used in stores to allow retailers to glean demographic data and shopping patterns from customers as they move through stores, much as online merchants do.
The EyeSee Mannequin looks ordinary enough on the outside,
with its slender polystyrene frame, blank face, and improbable poses. But
inside, it’s no dummy. A camera in one eye feeds data into
demographic-profiling software to determine the age, gender, and race of possible
customers.
That’s an innovative and invasive way to start with
prospective design!
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